Taylor broke the Billboard record by taking over all the top 10 categories of the music charts. Taylor has now 40 “top 10 Billboard hit titles” under her name, beating other famous artists like Madonna at 38 and Michael Jackson at 30.
- Midnights Mayhem with Me
For this album, Taylor released the title of each track via a video series on TikTok, called Midnights Mayhem With Me. She almost posted a video daily, starting from September 21st, 2022. She had a bingo cage filled with ping-pong balls, and a track number was written on each ball. She would randomly pick a ball and announce the name of that track. This daily interaction helped the fans connect with Taylor after a long time.
The music icon, Taylor Swift, is back with another brand new album, Midnights, which got released on October 21st, 2022. Taking the music charts by storm, Midnights sold more than 1.2 million album units during the first three days of its release. Let us go over ten amazing facts about Taylor’s new album, Midnights.
- Midnights Changed the Pattern
Unlike her recent releases, this new album is not a rerecorded version of her old songs but a brand new 10th studio album. With the release of Midnights, Taylor Swift broke her release pattern where she leaves easter eggs and slowly lets the fans guess the news. This time, she broke the news at the Video Music Awards 2022 while accepting the “Video of the Year” award for her iconic song, All Too Well.
- Broke the Records
Midnights is being called Taylor Swift’s most successful album so far. It became the most-streamed album on Spotify only 24 hours after its release, also making Taylor Swift the most-streamed artist. On Apple Music, Midnights set the record for the biggest pop album.
- The Antihero Challenge
The lead single from Taylor’s album is called Antihero. After the release of the music video of this song on YouTube, Taylor Swift asked her fans to do the anti-hero challenge. The challenge is basically to make a small video on the lyrics “It’s me / Hi / I’m the problem, it’s me,” featuring any guilty pleasure, insecurity, or habit in order to accept and appreciate who we are and love ourselves for it.
- Tracks and Bonuses
There are 13 tracks in the album, Midnights. After releasing the titles of all the singles, Taylor broke the news on October 13th that there will be bonus additional tracks on this album as well, which are the remixes and piano versions of the Midnights’ tracks.
- Collaboration
The fourth track of this album is called “Snow on the Beach,” which features another best-selling musician, Lana Del Rey. Taylor expressed her admiration for Lana Del Rey by calling her the best musical artist ever. She also said that she’ll be “grateful for life,” for having an opportunity to work with Lana Del Rey.
- Song Writing
While describing the subject matter for Midnights, Taylor said that the album is “the stories of 13 sleepless nights scattered throughout my life.” In her past few albums, Folklore, and Evermore, Taylor wrote about fictional characters and scenarios, but this album is truer to her purpose of finding oneself.
- The 3 am Tracks
The 3 A.M tracks is a collection of 7 more tracks that Taylor announced after the release of Midnights. She said that these 7 songs tell the story of the album better and show us the creative process. She tweeted, ‘‘I think of Midnights as a complete concept album, with those 13 songs forming a full picture of the intensities of that mystifying, mad hour. However! There were other songs we wrote on our journey to find that magic 13. I’m calling them 3 am tracks”
The titles of these tracks are, “The Great War,” “Bigger Than the Whole Sky,” “Paris,” “High Infidelity,” “Glitch,” “Would’ve, Could’ve, Should’ve,” and “Dear Reader”.
- Midnights’ Merchandise
Taylor swift also released Midnights’ merchandise, including four different colored vinyl albums with cover art. If you connect all four album covers, their backs make a clock striking midnight.
With this, Taylor swift also broke vinyl album records by selling 500,000 copies on the day of its release. According to an article on CNBC, Luminate; an entertainment data company, stated that Midnights has had the largest sales week for a vinyl album since the company began tracking music sales in 1991.
- The Tour
Soon after the release of midnights, Taylor swift announced her first tour in the last five years. This will be her sixth tour, titled, Taylor Swift The Eras Tour. As the name suggests, it won’t only be about Midnights but will shed light on all the different eras Taylor Swift has had throughout her career.
Taylor Swift has always been an icon. From the cool and upbeat song, Shake it Off, to the famous breakup anthem, Dear John, Taylor Swift always manages to win the hearts of music lovers around the globe. Midnights also did not hold back and is all set to break the previous records!